Posts Tagged ‘Dodge’

2011 Dodge Avenger: New flavor emerges in mid-sized segment

Friday, April 8th, 2011

By AARON COLE
Managing Editor, MediaOne of Utah

Nothing can ever be everything to everybody.

Take, for instance, pistachio ice cream.

It’s a little bit sweet, a little bit savory and a whole lot gross. If pistachio ice cream becomes popular again (I hear it was big in, like, the 1930s or something) I’ll liquefy, freeze and eat my shoe.

But that’s precisely what the D segment of the car industry tries to be: everything to everyone. (more…)

2011 Dodge Durango: Dead-eye Dodge aims for SUV market

Friday, April 8th, 2011

By AARON COLE
Managing Editor, MediaOne of Utah

The 2011 Dodge Durango’s crosshair grille would be better suited on top of a gun barrel.

That is to say that the 7-seater, crossover-SUV-whatchamacallit is not only a sniper shot across the segment’s collective noses — but also up it.

Resurrecting the Durango name from a two-year slumber was visibly no easy task. The Dodge hauler emerged in the late 1990s with a sturdy, curvy SUV alternative for SUVs that were growing faster than the national debt. Since the Durango name fell dormant in 2008, gas prices have fluctuated worse than Tiger Woods’ swing — more than even the stock markets. The last time we had a Durango, we grounded flights over Swine Flu. (more…)

2011 Dodge Challenger: Born to run

Thursday, December 9th, 2010

By AARON COLE
Managing Editor, MediaOne of Utah

Sonoma, Calif. — If looks could kill, I’ll be dead at 140 mph.

Not to get all dramatic on you, but it’s the truth. Flying through St. Peter’s pearly gates on fire, backward, tires smoking in a 2011 Dodge Challenger SRT8 392 is a good looking way to meet one’s maker.

It may well be a self-fulfilling prophecy at this point. Dodge graciously allotted track time at Infineon Speedway to a lowly journalist, issued one fully loaded, 470-horsepower Challenger SRT8 392, and tempted me to fulfill a death wish.

How does one fashionably jettison himself through the gateway to Heaven? Well, I think I’m on the right track. (more…)